Dear all,

we're glad to announce that the Early Bird registration rate for the Screening the Future Conference 2012 is extended with two more weeks until April 15th. We have also finalised the list of master classes and Hollywood studio tours. All information goes at http://2012.screeningthefuture.com.

Screening the Future 2012: Play, Pause and Press Forward
May 21-23, 2012, Los Angeles

Organized by the PrestoCentre Foundation in collaboration with the University of Southern California Shoah Foundation Institute and Digital Repository.

Register now at: http://2012.screeningthefuture.com

The Screening the Future conference serves the global community of stakeholders who keep audiovisual content alive. This annual international conference brings together more than 250 leading archivists, production companies, filmmakers, TV producers, CTOs, scientists, vendors, strategists, funders and policy makers, developing solutions to the most urgent questions facing audiovisual repositories. With Play, Pause and Press Forward as the theme of this year's conference, we explore the current status of audiovisual archives; the main challenges that archives and producers face in terms of IT, institutional position, and changes in use and market; and their future readiness.

Conference Themes:

For the record: Should we talk about data or media?
Meeting the demand: How can we match users’ expectations with institutional capabilities?
“I am big, it’s the pictures that got small!”: What we can learn from each other

Master Classes:

Spend focused time with experts and other delegates by participating in one of the Screening the Future 2012 Master Classes:
Archiving in production – the position of archives in the rapidly changing AV production climate.
Managing the cost of archiving – budgeting, forever cost and endowment pricing.
Infrastructure, repositories and services – the options and limits of archival systems in a variety of institutions.
Archiving future data – the attributes and requirements of future generated AV data.
Trusting the future archive – trusted auditing and certification of audiovisual archives and repositories.

Timing, Venue and Conference Rate
The conference takes place from May 21-23, 2012 at the University of Southern California Ronald Tutor Campus Center, Los Angeles, USA. Early bird registration is open until April 1. Discounted conference rate is available for PrestoCentre members.

For more information about the conference, provisional program, registration and member discount visit http://2012.screeningthefuture.com or send an email to events@prestocentre.org